A free and easy way to promote your NGO is through Facebook. With over 500 million active users, it is necessary that NGOs utilize the social network to promote their goals and activities. However, on Facebook are three options - a Profile, a Fan Page and a Group - and it is crucial to know which one will best serves your needs.

Quite often, our beneficiaries send us mails to ask us about web promotion and to get their website to appear more prominently in search engines when people do term-based searches…
It is a complex issue, but we will try to give you some advice in order to increase the provability to get on top of the list.